For the following year he worked nights and weekends to prepare to launch a company that would have to support his family, watching meticulously that none of his planning was done on company time. Exactly one year later, March 1, 1986, from the basement of his house, he founded Joe Jones Agency, which would soon become Jones Publishing, Inc. Starting with two magazines, a start-up called Camping & RV Trader and a custom publication for a non-profit group, he soon grew the company to a staff of over a dozen employees working out of his basement.
Moving out of the basement, the company expanded its publishing client base and acquired additional titles of its own. In 1990, Jones Publishing began serving two aviation member organizations, the Cessna Owners Organization and the Piper Owner Society. In March of 1994 the company built its existing 15,000 square feet building in Iola, WI, and continued to expand to serve additional markets, including the craft and collectible fields. Additional publishing platforms were added to print magazines to include books, digital magazines, websites, newsletters, and more.
Celebrating its 32nd anniversary in 2017, Jones Publishing has grown to over 23 employees. Leadership has moved to the second generation, with Joe’s daughter-in-law, Diana, serving as president. The company publishes nine company-owned magazine titles, two custom publications, serves three member organizations, hosts multiple websites, discussion boards, and produces several newsletters. In addition, Jones Publishing offers several custom publishing options for companies who want to expand their marketing efforts and increase their influence with customers.
The daily mission at Jones Publishing is to deliver the most vital information for each community of readers in order to promote the growth of the companies who serve those communities. Each member of the JP team adds a unique contribution to the mission and is continually striving to give you nothing less than the highest quality in publishing.